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undergraduate thesis
Marketing Dječjeg kazališta Branka Mihaljevića u Osijeku
2018. urn:nbn:hr:251:292682
Falamić, Tomislav
Josip Juraj Strossmayer University of Osijek
Academy of Arts and Culture in Osijek

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Falamić, T. (2018). Marketing Dječjeg kazališta Branka Mihaljevića u Osijeku (Undergraduate thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:251:292682

Falamić, Tomislav. "Marketing Dječjeg kazališta Branka Mihaljevića u Osijeku." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, 2018. https://urn.nsk.hr/urn:nbn:hr:251:292682

Falamić, Tomislav. "Marketing Dječjeg kazališta Branka Mihaljevića u Osijeku." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, 2018. https://urn.nsk.hr/urn:nbn:hr:251:292682

Falamić, T. (2018). 'Marketing Dječjeg kazališta Branka Mihaljevića u Osijeku', Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, accessed 14 November 2024, https://urn.nsk.hr/urn:nbn:hr:251:292682

Falamić T. Marketing Dječjeg kazališta Branka Mihaljevića u Osijeku [Undergraduate thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek; 2018 [cited 2024 November 14] Available at: https://urn.nsk.hr/urn:nbn:hr:251:292682

T. Falamić, "Marketing Dječjeg kazališta Branka Mihaljevića u Osijeku", Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, Osijek, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:251:292682

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Metadata
TitleMarketing Dječjeg kazališta Branka Mihaljevića u Osijeku
Title (english)Marketing of the Branko Mihaljević Children’s theatre in Osijek
AuthorTomislav Falamić
MentorIva Buljubašić (mentor)
GranterJosip Juraj Strossmayer University of Osijek
Academy of Arts and Culture in Osijek
Osijek
Defense date and country2018, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Marketing
Abstract
U radu se opisuje vrijedna i višestruko nagrađivana kazališna kuća Dječje kazalište Branka Mihaljevića koja se nalazi u Osijeku. Prikazani su podaci o povijesti i organizaciji kazališta. Opisani su dramski i baletni studio kazališta. Rad obuhvaća podatke kao što su misija, vizija, vrijednosti i ciljevi kazališta. Analizirano je financiranje i marketing kazališta. Također u radu se detaljno prikazane SWOT i PEST analiza. Cilj je ovoga rada proširiti dosadašnje spoznaje o načinu rada Dječjeg kazališta Branka Mihaljevića.
Abstract (english)
The paper presents a valuable and multi-award winning theater house Branko Mihaljević’s Children’s Theater located in Osijek. History and theater information is provided. The drama and ballet theater studios are described. The work encompasses data such as the mission, vision, values and goals of the theater. The financing and marketing of the theater was analyzed. SWOT and PEST analysis are also presented in detail. The aim of this paper is to extend the present knowledge about the way of working of the Children’s Theater Branko Mihaljević.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:251:292682
Study programmeTitle: University undergraduate interdisciplinary study program in cultural studies; specializations in: Cultural Management, Media Culture, Librarian Science
Course: Cultural Management
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/ prvo- stupnica (baccalaureus/ baccalaurea) kulturologije uz naznaku smjera (sveučilišni/a prvostupnik/ prvo- stupnica (baccalaureus/ baccalaurea) kulturologije uz naznaku smjera)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2020-01-30 16:18:00