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undergraduate thesis
Osobni marketing i razvoj osobnog brenda u glazbenoj industriji/ Završni koncert
2024. urn:nbn:hr:251:151072
Šneperger, Karlo
Josip Juraj Strossmayer University of Osijek
Academy of Arts and Culture in Osijek

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Šneperger, K. (2024). Osobni marketing i razvoj osobnog brenda u glazbenoj industriji/ Završni koncert (Undergraduate thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:251:151072

Šneperger, Karlo. "Osobni marketing i razvoj osobnog brenda u glazbenoj industriji/ Završni koncert." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, 2024. https://urn.nsk.hr/urn:nbn:hr:251:151072

Šneperger, Karlo. "Osobni marketing i razvoj osobnog brenda u glazbenoj industriji/ Završni koncert." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, 2024. https://urn.nsk.hr/urn:nbn:hr:251:151072

Šneperger, K. (2024). 'Osobni marketing i razvoj osobnog brenda u glazbenoj industriji/ Završni koncert', Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, accessed 02 April 2025, https://urn.nsk.hr/urn:nbn:hr:251:151072

Šneperger K. Osobni marketing i razvoj osobnog brenda u glazbenoj industriji/ Završni koncert [Undergraduate thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek; 2024 [cited 2025 April 02] Available at: https://urn.nsk.hr/urn:nbn:hr:251:151072

K. Šneperger, "Osobni marketing i razvoj osobnog brenda u glazbenoj industriji/ Završni koncert", Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, Osijek, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:251:151072

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Metadata
TitleOsobni marketing i razvoj osobnog brenda u glazbenoj industriji/ Završni koncert
Title (english)Personal marketing and personal brand development in the music industry/ Final concert
AuthorKarlo Šneperger
MentorVladimir Vladimirov (mentor)
MentorDavor Bobić (mentor)
MentorIgor Mavrin (sumentor)
Committee memberVeronika Hardy Činčurak (predsjednik povjerenstva)
Committee memberDavor Bobić (član povjerenstva)
Committee memberHrvoje Mesić (član povjerenstva)
Committee memberMarko Sesar (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Academy of Arts and Culture in Osijek
Osijek
Defense date and country2024-09-23, Croatia
Scientific / art field,
discipline and subdiscipline		FIELD OF ART
Art of Music
Abstract
Ovaj završni rad istražuje osobni marketing u glazbenoj industriji. Također, dotiče se i teme osobnog brendiranja u glazbenoj industriji. Marketing nalazimo u svim granama industrije pa tako i u glazbi. U radu su spomenute faze razvoja marketinga kao općenite grane. Dotaknuta je tema osobnog marketinga te savjeti za razvoj osobnog marketinga. Spomenuta je kratko tema osobnog brenda u općenitom smislu. Cilj ovog istraživanja je prikazati kako razviti, korak po korak, svoj osobni brend u... More glazbenoj industriji te kako upotrijebiti marketing u svrhu promocije sebe samoga od samih početaka pa sve do svjetski poznate karijere glazbenika. Less
Abstract (english)
This thesis explores personal marketing in the music industry. It also touches on the topic of personal branding in the music industry. We find marketing in all branches of industry, including music. The stages of development of marketing as a general branch were mentioned in the paper. The subject of personal marketing and tips for the development of personal marketing were touched upon. A brief topic of personal brand in a general sense was mentioned. The goal of this research is to... More show how to develop, step by step, your personal brand in the music industry and how to use marketing to promote yourself from the very beginnings all the way to a world-famous career as a musician. Less
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:251:151072
Study programmeTitle: BA in Stringed Instruments; specializations in: BA in Stringed Instruments, Specialization in Guitar, BA in Stringed Instruments, Specialization in Tamburitza
Course: BA in Stringed Instruments, Specialization in Tamburitza
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (bacccalaureus/baccalaurea) muzike (sveučilišni/a prvostupnik/prvostupnica (bacccalaureus/baccalaurea) muzike)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2025-03-27 11:01:54
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