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master's thesis
SOCIOEKONOMSKI ASPEKTI MENADŽMENTA I MARKETINGA NA PRIMJERU RESTRUKTURIRANJA NK OSIJEK
2019. urn:nbn:hr:251:179367
Stojčić, Domagoj
Josip Juraj Strossmayer University of Osijek
Academy of Arts and Culture in Osijek

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Stojčić, D. (2019). SOCIOEKONOMSKI ASPEKTI MENADŽMENTA I MARKETINGA NA PRIMJERU RESTRUKTURIRANJA NK OSIJEK (Master's thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:251:179367

Stojčić, Domagoj. "SOCIOEKONOMSKI ASPEKTI MENADŽMENTA I MARKETINGA NA PRIMJERU RESTRUKTURIRANJA NK OSIJEK." Master's thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, 2019. https://urn.nsk.hr/urn:nbn:hr:251:179367

Stojčić, Domagoj. "SOCIOEKONOMSKI ASPEKTI MENADŽMENTA I MARKETINGA NA PRIMJERU RESTRUKTURIRANJA NK OSIJEK." Master's thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, 2019. https://urn.nsk.hr/urn:nbn:hr:251:179367

Stojčić, D. (2019). 'SOCIOEKONOMSKI ASPEKTI MENADŽMENTA I MARKETINGA NA PRIMJERU RESTRUKTURIRANJA NK OSIJEK', Master's thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, accessed 06 December 2024, https://urn.nsk.hr/urn:nbn:hr:251:179367

Stojčić D. SOCIOEKONOMSKI ASPEKTI MENADŽMENTA I MARKETINGA NA PRIMJERU RESTRUKTURIRANJA NK OSIJEK [Master's thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek; 2019 [cited 2024 December 06] Available at: https://urn.nsk.hr/urn:nbn:hr:251:179367

D. Stojčić, "SOCIOEKONOMSKI ASPEKTI MENADŽMENTA I MARKETINGA NA PRIMJERU RESTRUKTURIRANJA NK OSIJEK", Master's thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, Osijek, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:251:179367

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Metadata
TitleSOCIOEKONOMSKI ASPEKTI MENADŽMENTA I MARKETINGA NA PRIMJERU RESTRUKTURIRANJA NK OSIJEK
AuthorDomagoj Stojčić
MentorMarta Borić Cvenić (mentor)
GranterJosip Juraj Strossmayer University of Osijek
Academy of Arts and Culture in Osijek
Osijek
Defense date and country2019, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Glavna je tema ovog diplomskog rada sportski menadžment i marketing, odnosno njihovi socioekonomski aspekti na primjeru restrukturiranja Nogometnog kluba Osijek. Osim pojmovnog određenja i detaljnijeg istraživanja sportskog menadžmenta i marketinga, govori se o utjecajima ove sportske organizacije na društvene i gospodarske aspekte u gradu Osijeku. Također, kako bi se dobio uvid u rezultat kvalitete rada NK Osijek, izvršena je analiza rezultata provedene ankete među navijačima, simpatizerima i pratiteljima Kluba.
Abstract (english)
The main topic of this thesis is sports management and marketing, regarding to their socioeonomic aspects, as exemplified by the restructuring of the Osijek Football Club. In addition to the conceptual definition and more detailed research of sports management and marketing, the impacts of this sports organization on the social and economic aspects of the city of Osijek, are discussed. Furthermore, in order to gain insight into the quality of work of FC Osijek, an analysis of the results of the survey was carried out among the fans and the supporters of the Club.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:251:179367
Study programmeTitle: University graduate interdisciplinary study program in cultural studies; specializations in: Cultural Management, Media Culture, Librarian Science
Course: Cultural Management
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra kulturologije uz naznaku smjera (magistar/magistra kulturologije uz naznaku smjera)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2020-01-24 12:04:51