Abstract | Kultura i kreativnost predstavljaju važan dio ljudskoga života, stoga ne čudi da su kulturne i kreativne industrije prepoznate kao nositeljice nove, kreativne ekonomije. Jedan od načina mjerenja njihovog doprinosa ekonomiji jest i zaposlenost. Zaposlenost u kulturnim i kreativnim industrijama naziva se atipičnom, a omogućava uvid u veličinu i razvoj kulturnih i kreativnih industrija. Važnost kulturne zaposlenosti te njezin utjecaj na gospodarstvo vidljiv je i na prostoru europskog kontinenta. Europska unija (EU) predstavlja gospodarsku silu Europe koja ujedinjuje 27 država-članica, među kojima je i jedanaest zemalja srednje i istočne Europe – Bugarska, Češka, Estonija, Hrvatska, Latvija, Litva, Mađarska, Poljska, Rumunjska, Slovačka i Slovenija. Srednja i istočna Europa objedinjeni je naziv za postsocijalističke države koje je obilježio društveni i gospodarski prijelaz sa socijalizma na kapitalizam te kao takve čine posebnu geopolitičku cjelinu. Unatoč nedostatku istraživanja kulturne zaposlenosti srednje i istočne Europe, analizom dostupnih podataka moguće je dobiti uvid u ekonomske doprinose kulturnih i kreativnih industrija kroz radna mjesta koja stvaraju, kao i uvid u njihovu uspješnost u pojedinačnim zemljama, ali i srednjoj i istočnoj Europi kao cjelini. Premda rezultati pokazuju da su kulturne i kreativne industrije srednje i istočne Europe slabije razvijene od ostatka EU, njihov doprinos ekonomiji kroz zaposlenost vidljiv je prvenstveno u Estoniji i Sloveniji, dok u ostatku zemalja srednje i istočne Europe nije toliko značajan. |
Abstract (english) | Culture and creativity represent an important part of human life; therefore, it is not surprising that the cultural and creative industries are recognized as carriers of the new, creative economy. One of the ways of measuring their contribution to the economy is employment. Employment in the cultural and creative industries is called atypical and provides insight into the size and development of the cultural and creative industries. The importance of cultural employment and its impact on the economy is also visible on the European continent. The European Union (EU) represents the economic power of Europe, which unites 27 member states, including eleven countries of Central and Eastern Europe - Bulgaria, the Czech Republic, Estonia, Croatia, Latvia, Lithuania, Hungary, Poland, Romania, Slovakia, and Slovenia. Central and Eastern Europe is the unified name for post-socialist states that were marked by the social and economic transition from socialism to capitalism and as such form a special geopolitical entity. Despite the lack of research on cultural employment in Central and Eastern Europe, by analysing the available data, it is possible to gain insight into the economic contributions of cultural and creative industries through the jobs they create, as well as insight into their success in individual countries, but also in Central and Eastern Europe as a whole. Although the results show that the cultural and creative industries of Central and Eastern Europe are less developed than the rest of the EU, their contribution to the economy through employment is visible primarily in Estonia and Slovenia, while it is not so significant in the rest of the countries of Central and Eastern Europe. Keywords: creative economy, cultural employment, European Union, Central and Eastern |