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undergraduate thesis
Personalni marketing u glazbenoj industriji/ Završni koncert
2021. urn:nbn:hr:251:424150
Vuković, Domagoj
Josip Juraj Strossmayer University of Osijek
Academy of Arts and Culture in Osijek

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Vuković, D. (2021). Personalni marketing u glazbenoj industriji/ Završni koncert (Undergraduate thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:251:424150

Vuković, Domagoj. "Personalni marketing u glazbenoj industriji/ Završni koncert." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, 2021. https://urn.nsk.hr/urn:nbn:hr:251:424150

Vuković, Domagoj. "Personalni marketing u glazbenoj industriji/ Završni koncert." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, 2021. https://urn.nsk.hr/urn:nbn:hr:251:424150

Vuković, D. (2021). 'Personalni marketing u glazbenoj industriji/ Završni koncert', Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, accessed 12 March 2025, https://urn.nsk.hr/urn:nbn:hr:251:424150

Vuković D. Personalni marketing u glazbenoj industriji/ Završni koncert [Undergraduate thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek; 2021 [cited 2025 March 12] Available at: https://urn.nsk.hr/urn:nbn:hr:251:424150

D. Vuković, "Personalni marketing u glazbenoj industriji/ Završni koncert", Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Academy of Arts and Culture in Osijek, Osijek, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:251:424150

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Metadata
TitlePersonalni marketing u glazbenoj industriji/ Završni koncert
Title (english)Personal marketing in the music industry / Final concert
AuthorDomagoj Vuković
MentorXhevdet Sahatxhija (mentor)
MentorDavor Bobić (mentor)
MentorIgor Mavrin (sumentor)
Committee memberXhevdet Sahatxhija (predsjednik povjerenstva)
Committee memberDavor Bobić (član povjerenstva)
Committee memberIgor Mavrin (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Academy of Arts and Culture in Osijek
Osijek
Defense date and country2021-07-07, Croatia
Scientific / art field,
discipline and subdiscipline		FIELD OF ART
Art of Music
Abstract
Personalni marketing je strategija koja služi ojačavanju brenda i reputacije profesionalca u poslovnom svijetu. Izvrsnost u profesiji, kompetentnost, točnost i efikasnost znače malo, ako nitko ne zna za iste kod pojedinca. Neophodno je da kolege, menadžeri, dobavljači i potrošači znaju navedene kvalitete i cijene ih. Upravo tome pomaže personalni marketing. Kroz različite tehnike, poput proizvodnje sadržaja, sudjelovanja na događajima, eventima i razvitka oglašavanja, može se stvoriti jedinstvena i utjecajna slika u poslovnom svijetu. Personalni marketing je od velike važnosti u glazbenoj industriji. Danas, kada je svijet postao umrežen, izuzetno je bitan, posebno u glazbenoj industriji, način na koji se prezentira, te sadržaj koji se nudi.
Abstract (english)
Personal marketing is a strategy that helps to build brand and professional reputation in the business world. Excellence, competence, punctuality and efficieny means little, if they are not known. It is crucial that colleagues, menagers, suppliers and consumers know about those qualities and value them. That is what personal marketing serves for. Through various techniques like: making content, participation on events and marketing development, it is possible to create unique and influental image in the buissines world. Personal marketing is of a great importance in music industry. Today, when the world is so connected, the way of representing and the content, is of utmost importance, especially in music industry.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:251:424150
Study programmeTitle: BA in Stringed Instruments; specializations in: BA in Stringed Instruments, Specialization in Guitar, BA in Stringed Instruments, Specialization in Tamburitza
Course: BA in Stringed Instruments, Specialization in Guitar
Study programme type: university
Study level: undergraduate
Academic / professional title: Prvostupnik instrumenta gitare (Prvostupnik instrumenta gitare)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2025-03-12 15:44:42